Employee Advocacy - Your Step by Step Guide
E mployee advocacy is the promotion of an organization by its staff members. An employee advocate is someone who: Generates positive exposure and raises awareness for a brand through digital media or offline channels Recommends a company’s products or services to a friend or family member Represents the best interests of the company both internally and externally Can help build employee ownership of the organization Is an expert on your product or service and can be a credible spokesperson for your company For more visit : sproutsocial.com/insights/what-is-employee-advocacy/